UPS colors: hex, RGB and palette

The UPS palette, grabbed from ups.com on 19 October 2026. Click a value to copy it.

#351C15
#FFC400
#FFD700
#0662BB
#5F5753
#FFFFFF

Where each color is used

#351C15 UPS brown: the footer and large blocks of the main content.
#FFC400 UPS gold: the header strip, buttons and links.
#FFD700 The brighter yellow fill of buttons.
#0662BB The blue of links, icons and some buttons.
#5F5753 Body text and form borders.
#FFFFFF The page and header background.

How we got these

We opened ups.com in a browser, ran Pigmo’s “Grab palette” on the page and wrote down what it reported, on 19 October 2026. Nothing was guessed or taken from a logo file.

Pigmo’s palette panel on www.ups.com/us/en/home on 19 October 2026.

Websites change their look, and a page shows more than the logo colors. For print or a logo, check the brand’s own guidelines.

Not affiliated with UPS. Colors as shown on ups.com on 19 October 2026.